Speaking

Motivate and inspire.
Hire one of health care digital marketing’s emerging voices, Jared Johnson, to keynote your event.

Recent Speaking Engagements

2016 Health IT Marketing and PR Conference (HITMC)

Podcasters, Rock On!

Summary:
Podcasting is taking center stage as a key channel for health care marketers. Learn how to get the most out of listening to podcasts, as well as how to get started producing one of your own. Then dive deeper as we show how podcasters should use the same methods as indie musicians to build their audience and develop a quality product. For those about to podcast, we salute you!

Co-Presenters:
Janet Kennedy, Get Social Health Podcast, and Joe Lavelle, intrepidNOW Healthcare Podcast

2015 Health Care Internet Conference (HCIC)

Emerging Technologies Driving New Patient Care

Summary:
The Internet of Things (IoT) and Apple Watch have dominated headlines in 2015. Patients are tracking more of their own health information with wearables, and expectations are changing for how to interact with caregivers. Take an inside look at how technology is affecting patient care settings, particularly the exam room. Learn how physicians are utilizing wearables to advance medical care and engage with today’s connected patients.

Co-Presenters:
Steve Koch and Russ Maloney, Sitewire Health

2015 Health IT Marketing and PR Conference (HITMC)

Digital Strategies for Patient Engagement in 2015 and Beyond

Consumers have more choices than ever for their care, but there are still large gaps in patient engagement. At least 68% of patients do not know the name of the physician in charge of their care. At least 43% of patients do not know the reason for their hospital admission.

In this interactive session, Jared will discuss three significant emerging trends in patient engagement: (1) the advancement of consumerism, (2) the impact of regulations on value-based care, and (3) new care models and partners entering the space. See real-world case studies of digital marketing tools and strategies that are helping organizations seize new opportunities to differentiate themselves. Gain practical tips on how IT, Marketing and PR can work together to drive innovation in patient care.