by Jared Johnson | Jul 30, 2016 | Blog, Digital Health, Podcast
Ahava Leibtag, president of Aha Media Group, works tirelessly to rid the world of some of the more grievous errors that are made in content marketing. If you are like the majority of health care marketers who are stuck between having too much content and not enough,...
by Jared Johnson | Jul 25, 2016 | Blog, Digital Health, Podcast, Strategy
Ruth Portacci, president-elect of SHSMD, knows that providers are dealing with so many issues at such a fast pace, they still need help knowing how digital fits within their strategy. One way is to find useful insights from the digital touch points in the day-to-day...
by Jared Johnson | Jul 17, 2016 | Blog, Podcast
Pediatric resident and doctor blogger Sarah Bernstein gives her take on how digital health impacts residents as well as seasoned clinicians. One of her most engaging blog posts regarded her experience as a teenage patient and what it meant for her cardiologist to...
by Jared Johnson | Jul 8, 2016 | Blog, Digital Health, Patient Engagement, Podcast, Social Media
We as marketers tend to want to blast forward at light speed, so it’s important to balance our digital strategies with an awareness of the risks involved. HIMSS social media ambassador and health care attorney Matt Fisher sheds light on ways to advance health care...
by Jared Johnson | Jul 1, 2016 | Blog, Podcast
Chris Boyer, Senior VP of Digital and Creative, Revive Health, outlines the need to create a personalized experience for every health seeker and the tools needed to build an effective strategy around it. Learn the most common areas where hospitals are struggling with...
by Jared Johnson | Jun 24, 2016 | Blog, Health IT, Patient Engagement, Podcast
Jared reveals the top 5 episodes of 2016 so far and highlights excerpts from each one on topics including influencer marketing, CRM, patient engagement and SEO. Whether or not you have heard every episode during the first half of the year, Jared’s Mid-Year...
