by Jared Johnson | Sep 22, 2015 | Blog, Marketing, Podcast, Strategy
Joe Pulizzi is the founder and CEO of the Content Marketing Institute and the author of Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses. In this episode, Joe gives a recap of Content Marketing World and...
by Jared Johnson | Sep 22, 2015 | Blog, Marketing, Podcast
When Joe Pulizzi speaks, people listen. And I mean they really listen, because they know he isn’t called the Godfather of Content Marketing for nothing. Joe is the founder and CEO of the Content Marketing Institute and the author of Content Inc.: How...
by Jared Johnson | Sep 15, 2015 | Blog, Health IT, HIMSS, Marketing, Podcast
Cari McLean, director of social media for HIMSS, shares tips from the trenches on how health IT organizations can stand out using social media. Learn the importance of being human in your strategy, which platforms are trending and what tools can make your life easier....
by Jared Johnson | Sep 14, 2015 | Blog, Health IT, HIMSS, Marketing, Podcast
Do you have health IT social media questions? HIMSS’ Cari McLean has answers on this week’s episode of the Health IT Marketer Podcast. Tune in starting Wednesday, September 16 as Cari discusses keys to success in health IT social media. Don’t forget...
by Jared Johnson | Sep 1, 2015 | Blog, Health IT, HITMC, Marketing, mHealth, Podcast
The Health IT Marketer Podcast hit the air waves this week, and I invite you to subscribe. Check out the Health IT Marketer Podcast at healthitmarketer.com. The Health IT Marketer Podcast is the first and only podcast dedicated to the health IT marketing community....
by Jared Johnson | Aug 19, 2015 | Blog, Marketing
Can we stop prescribing “one size fits all” marketing solutions? I remember being an undersized grade-school child when my family visited the Eighth Wonder of the World. Anyone who has lived in Texas in the last 50 years will confirm that I am not referring to the...