Joe Lavelle on the Health IT Marketer Podcast

Joe Lavelle, host of the intrepidNOW Healthcare podcast, shares how his team creates rich content at trade shows and gets the booth traffic that clients want. Hint: they don’t waste their trade show dollars on cheap pens or T-shirts! We also spend a few minutes with Joyce Lofstrom to give a sneak preview of HIMSS 2016.

Show notes

Air Date: December 16, 2015
Guest: Joe Lavelle, host of the intrepidNOW Healthcare podcast

1:29 Sneak preview of HIMSS from Joyce Lofstrom
4:01 Tips for HIMSS exhibitors
6:34 Introducing Joe Lavelle
12:47 Creating rich content at your trade show booth
14:53 Trends that have stuck out from Joe’s podcast
18:21 Books differ from other content
22:38 What health IT marketers should pay attention to in 2016
23:43 Bonus question: If you could join a music group or rock band for a day, who would it be?

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Guest biography

Joe Lavelle is the host of the intrepidNOW Healthcare podcast. He was a longtime health IT consultant before co-founding intrepidNOW. He was listed as one of the Top Health IT …

Connect with Joe @Resultant.

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