by Jared Johnson | Oct 27, 2015 | Blog, Podcast
Linda Stotsky points out specific ways the health care system can stand up for patient advocacy. Linda addresses questions such as how to overcome resistance in the system and what marketers can do about it by including the patient voice in their storytelling. You...
by Jared Johnson | Oct 26, 2015 | Blog, Health IT, HITMC
This month’s HITMC Twitter chat addressed the question, “What can healthcare marketing learn from other industries?” Here’s an example that was too long to fit into 140 characters, but which I think is highly relevant to our community. The Car Dashboard...
by Jared Johnson | Oct 25, 2015 | Blog, Marketing, mHealth, Mobile, Social Media, Strategy
This week marks the one-year anniversary of quitting my job and launching Ultera Digital full time, so it seems an appropriate time to share my vision of what marketing, technology and health care can become in the next five years. My hope is that sharing this vision...
by Jared Johnson | Oct 22, 2015 | Blog, Social Media
I have enjoyed being invited to moderate or participate in several chats lately, and it keeps me excited about the conversations that are happening in health care. Twitter chats are a fun way to dive into the health care community and connect with...
by Jared Johnson | Oct 20, 2015 | Blog, Health IT, ICD-10, mHealth, Podcast
Steve Sisko discusses his search for mobile ICD-10 coding tools and how all health care professionals can benefit from putting mobile first. Steve is a health care information consultant who is regularly recognized as a top health IT influencer. Show notes Air...
