Ultera Blog

Blurring the line between digital marketing and digital health

The Unexpected Ways I Got Back On My Feet

I have heard from so many of you who have gone through unexpected job transitions and can relate to the emotions and vulnerability. It is humbling and has opened my eyes to how valuable it can be for more of us to share our stories and connect with others who have... read more

Time for Your SEO Checkup

Search engine optimization, or SEO. So often misunderstood. So frequently changing. So rarely done well. And so often ailing from neglected, outdated practices or black hat tricks that now only get your pages punished. Jim Bader of Vertical Measures gives us a... read more

Solving Your Content Marketing Woes

Ahava Leibtag, president of Aha Media Group, works tirelessly to rid the world of some of the more grievous errors that are made in content marketing. If you are like the majority of health care marketers who are stuck between having too much content and not enough,... read more