by Jared Johnson | Mar 3, 2015 | Blog
This originally appeared on the Health IT Marketing and PR Conference (HITMC) blog. Jared is speaking at HITMC 2015 on May 7-8. I’m a huge Survivor fan. The show is the grandfather of reality TV and is still running after 15 years and 29 seasons. For those unfamiliar...
by Jared Johnson | Feb 12, 2015 | Blog, mHealth, Wearables
This originally appeared on the Health IT Marketing and PR Conference (HITMC) blog. Jared is speaking at HITMC 2015 on May 7-8. How are patient’s user experiences evolving, and are we prepared to evolve with them? Just as we were getting used to larger phones,...
by Jared Johnson | Jan 28, 2015 | Blog
This originally appeared as a guest post on BrandFailure.com. Mobile apps continue to be an essential part of the digital marketing ecosystem in 2015, but that doesn’t mean it’s easy to create them successfully. Thankfully, we are long past the days of marketers...
by Jared Johnson | Dec 24, 2014 | Blog
Thank you for being a part of Ultera’s first holiday season. Looking forward to going beyond in the new year. Photo credit: christmas bauble macro (christmasstockimages.com) / CC BY...
by Jared Johnson | Dec 11, 2014 | Blog, Mobile
Your site needs to load quickly on mobile devices. You can have the best user experience in the world, but if it loads slowly, no one will wait around to find out. I recently began building a WordPress site for a physicians’ practice. First, I needed a theme. I...
by Jared Johnson | Dec 1, 2014 | Blog, Mobile, Strategy
It’s time for everyone’s favorite subject: budget! If you are like many marketers, you have been answering questions over the last few weeks justifying this year’s digital spend. Whether you have completed next year’s planning or are still in the process, the...
