by Jared Johnson | Nov 18, 2014 | Blog, mHealth, Wearables
Attending the 18th annual Greystone.net Health Care Internet Conference in sunny Arizona left me with two impressions that go against the prevailing wisdom of health care being behind the digital marketing curve. Those impressions were opportunities and inspiration,...
by Jared Johnson | Apr 24, 2014 | Blog, Mobile, Strategy
It’s easy to find statistics reinforcing the notion that health care is a digital laggard industry. One of the latest figures comes from a poll of 2,300 chief information officers (CIOs) by Robert Half Technology. As reported by Brian Dolan of MobiHealthNews.com, 36%...
by Jared Johnson | Apr 10, 2014 | Blog
Last week’s inaugural Digital Summit Phoenix embraced two key realities for marketers. Speakers from Mashable, Hubspot, YouTube, Google, Twitter and many more focused on two facts that are impacting everything from search to social media: There is no silver bullet for...
