by Jared Johnson | Oct 26, 2015 | Blog, Health IT, HITMC
This month’s HITMC Twitter chat addressed the question, “What can healthcare marketing learn from other industries?” Here’s an example that was too long to fit into 140 characters, but which I think is highly relevant to our community. The Car Dashboard...
by Jared Johnson | Oct 25, 2015 | Blog, Marketing, mHealth, Mobile, Social Media, Strategy
This week marks the one-year anniversary of quitting my job and launching Ultera Digital full time, so it seems an appropriate time to share my vision of what marketing, technology and health care can become in the next five years. My hope is that sharing this vision...
by Jared Johnson | Oct 22, 2015 | Blog, Social Media
I have enjoyed being invited to moderate or participate in several chats lately, and it keeps me excited about the conversations that are happening in health care. Twitter chats are a fun way to dive into the health care community and connect with...
by Jared Johnson | Oct 20, 2015 | Blog, Health IT, ICD-10, mHealth, Podcast
Steve Sisko discusses his search for mobile ICD-10 coding tools and how all health care professionals can benefit from putting mobile first. Steve is a health care information consultant who is regularly recognized as a top health IT influencer. Show notes Air...
by Jared Johnson | Oct 13, 2015 | Blog, EHR, Health IT, HITMC, Marketing, Podcast
We celebrate National Health IT Week by welcoming workflow guru Chuck Webster to discuss marketing implications for today’s information management challenges and insights to maximizing social media such as Periscope and Twitter. We also sprinkle in excerpts from...
by Jared Johnson | Oct 12, 2015 | Blog, Marketing
Most marketers have been there. Some have been the cause of it. Someone in your organization, usually at the top, gets an idea that the key to your organization’s success lies squarely with one thing. Maybe they attended a conference, read a blog post or noticed that...
