by Jared Johnson | Apr 19, 2016 | Big Data, Blog, Digital Health, Marketing, mHealth, Patient Engagement, Podcast, Social Media
Mandi Bishop, a.k.a. @MandiBPro, is one of the best-known health IT influencers, but that doesn’t mean that everyone is using best practices when attempting to engage her in influencer marketing campaigns. Learn from the pro as she dishes on tips for approaching...
by Jared Johnson | Apr 12, 2016 | Blog, Podcast
Kate McCarthy, senior analyst for Forrester Research, presents how new digital experiences are driving changing expectations everyday by using examples of what customer experiences look like in other industries and how to apply those lessons to healthcare. In this new...
by Jared Johnson | Apr 5, 2016 | Blog, Patient Engagement, Podcast
Sterling Lanier, CEO of patient data collection and analytics provider Tonic Health, gets real about the four pain points that an effective patient experience can solve for clinicians. Sometimes the strategy isn’t rocket science, but execution is a challenge....
by Jared Johnson | Mar 23, 2016 | Blog, Digital Health, Patient Engagement, Podcast
Author, television parenting expert and practicing pediatrician Dr. Tanya Altmann puts highly engaged patient care at the center of her concierge practice by making connected health tools work for her in her everyday workflow. Listen as she gives a blueprint for...
by Jared Johnson | Mar 15, 2016 | Big Data, Blog, Marketing, Podcast
In his work placing lead driving and awareness campaigns for large hospital systems, Evariant’s Neil Mammele shares how to let the data drive. From influencer marketing to Facebook ads, the foundation of a CRM can provide new insights and lead to almost any goal. And...
by Jared Johnson | Mar 8, 2016 | Blog, Digital Health, mHealth, Patient Engagement, Podcast
Dr. Richard Milani gives an insightful look behind the scenes at how their health system got buy-in for the O Bar, the revolutionary in-person patient engagement experience inside their hospitals. Learn how their clinical team approaches challenges of bringing mobile...